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June 21, 2024

King & Spalding represents e& in groundbreaking global JV to co-develop and launch multilingual Large Language Models (Telco LLM)


King & Spalding has represented e& (formerly Etisalat) on its entry into a seminal AI joint venture (JV) with SK Telecom, Deutsche Telekom, Singtel and SoftBank Corp. e& and the other founding parties have come together to form the Global Telco AI Alliance (GTAA) to co-develop and launch multilingual Large Language Models (Telco LLM) specifically tailored to the needs of telecommunications companies through the JV.

The JV will see equal investments from the founding parties to support the development of Telco LLM that will aim to help telcos improve their customer interactions. The JV will look at deploying innovative AI applications tailored to the needs of the founding parties in their respective markets, enabling them to reach a global customer base of approximately 1.3 billion across 50 countries. .The Telco LLM will be multilingual including: Korean, English, German, Arabic, and Bahasa among other languages. The launch of the JV is subject to customary regulatory approvals.

A team of lawyers from King & Spalding’s Dubai, Abu Dhabi, Riyadh and London offices advised e& on this matter. The team was led by Macky O’Sullivan, Nabil A. Issa and Mohammed Basama and included Kim Roberts and Damien Bailey.